Pamela Odih's Advertising and Cultural Politics in Global Times PDF

By Pamela Odih

ISBN-10: 0754677117

ISBN-13: 9780754677116

ads and Cultural Politics in international instances lines daringly transgressive convergences among cultural politics and worldwide advertisements media. It engages with a variety of interpolations among cultural politics and advertisements applied sciences together with: the governmental rationality of neoliberal vistas, transgressive aesthetics and the cultural politics of illustration, the political sign-economy of citizen branding, techno-political convergences among the social and political, and the marking of a brand new intriguing geo-political terrain for cultural politics in international occasions. Tracing international advertisements practices to the cultural politics ordinarily manifested within the postmodern political caesura of ads, this publication uses vast case stories, while drawing at the paintings of Baudrillard, Giroux, Foucault, Castells and Latour to demonstrate the style within which advertisements maintains to revolutionize the political sphere. As such, will probably be of curiosity to more than a few readers throughout media experiences, cultural reports and sociology.

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Advertising and Cultural Politics in Global Times by Pamela Odih

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